The promotional campaign for the launch of the Aduro App consisted of emails, digital ads, stickers and buttons.
The "Go With it" messaging and visuals were used on the web platform and at health screening events to encourage participants to get their results in the app and track their program participation on the go through their phones, a change from previous years.

Email to program participants
Promotional buttons used at biometric screening events.
Promotional stickers used at screening events.
Print / digital PDF promotional piece loaded into Aduro's web-based branding service that allowed for client customization.

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